Posts Tagged ‘channel 4’

BBC’s iPlayer plans scrapped

October 27th, 2009 by Dave@LGUK
 
The BBC had their plans of bringing their iPlayer together with ITV player, Five and Channel 4 OD  halted by the BBC Trust. According to the BBC Trust, the BBC iPlayer which has more than ten million views a week, would not benefit from the link with the rival channels. The BBC trust concluded that the plans were too complicated with BBC's advert free programs getting mixed with other channels advertising funded shows. iPlayer was intending to house programs such as The X Factor, Strictly Come Dancing and Hollyoaks with Blue Peter, all in one place to offer a powerful range...
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New LG GW520 and GW300 Idents

September 25th, 2009 by Dave@LGUK
 
If you were fans of the last package of LG sponsored idents on Channel 4 and E4, you'll be happy to know a new set is now out! Created to show off the exciting new GW520 and GW300 handsets - perfect for those wanting easy & speedy access to their social networks - the new idents include a range of situations from shopping dilemmas to football injuries. Aimed at 16-24 year olds, the idents are the latest in the LG and Channel 4 partnership that aims to communicate the themes of learning and growing through relationships. There are 8 idents in total...
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Exclusive Crystal GD-900 Video Previews

August 4th, 2009 by Dave@LGUK
 
As part of LG's deal with Channel 4, which is aimed at 16-24 year olds, tonight sees the first airing of our new video shorts between 22:30 and 23:30 during The Inbetweeners. The videos demonstrate the playful, engaging nature of the campaign while highlighting some of the key design features and usability of the handsets. As a special treat for our blog readers we've managed to get you an exclusive sneak-preview of our the idents, which will be 5, 10 and 15 seconds, occurring either side of commercial...
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