LG Electronics (LG) is unveiling a new, updated version of its state-of-the-art robotic vacuum cleaner at IFA 2010 in Berlin. With its unique combination of camera, and ultrasonic and infrared sensors, the robotic cleaner finds its way into every nook and cranny, making cleaning a truly effortless job. The Hom-Bot enhances the quality of consumers’ lives by quietly doing the work, and giving consumers more free time to enjoy the important things in life – such as family and friends.

“We feel this is a product that really taps into current trends and is a much anticipated ad-dition to the home appliance portfolio in the UK.” said Kate Seabrook, UK Consumer Marketing Manager of LG Electronics Home Appliance Company. “Consumers find it more and more difficult to fit everything in these days with the typical 21st Century life-style of juggling a career with a family. We hope this new robotic cleaner will help those busy professionals find some more time to themselves.”

Making cleaning effortless and efficient, the Hom-Bot’s smart features mean that users need hardly move, while the vacuum cleaner does all the hard work of cleaning the floors. This nifty device is dynamic, space-aware and can move around in all directions to ensure the whole floor gets a good clean. When it makes its way around a room, manoeuvring around a single obstacle – such as a chair – requires significant adjustment to its move-ments. To handle these kinds of demands, the Hom-Bot, LG’s most state-of-the-art robotic cleaner yet, boasts exceptional intelligence and sensory systems.

Using its unique dual-camera sensors, LG Hom-Bot navigates around the area to be cleaned by constantly re-calculating the best path it should take to clean the full area – these calculations occur many times per second. Since Hom-Bot remembers where it has been, it cleans faster and more efficiently than other robotic cleaners on the market. Better yet, thanks to its low noise levels (60dB(A)), consumers can enjoy Hom-Bot’s cleaning without distraction.