Archive forNovember, 2007

2-D lights?

November 28th, 2007 by LG Blog UK
 
There has been an interesting experiment in lighting that originates from a 2d surface. Designer Jonas Samson has invented duel function wallpaper, which acts traditionally, as wallpaper, but also doubles up as light source. When the wallpaper is turned ‘off’ there is no indication the light is hidden inside. This is certainly a replacement for any mood lighting you have, it’s also space saving and innovative. This wallpaper raises a couple of interesting points and crossovers into the realm of technology. First, is that presumably the wallpaper would be at least partially customisable allowing anyone to design their own light whilst...
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Van Gogh and ISO 800 light sensitivity

November 16th, 2007 by LG Blog UK
 
Another revolutionary aspect of the Viewty is the possible ISO light sensitivity setting of 800. Whilst normal digital cameras regularly have an ISO 800 setting (and above) it is unusual for a camera phone to have such a high setting. Such a (relatively) high rating will allow you take better pictures in darkened conditions and addresses a common complaint with camera phones generally – that they don’t work well in low light. The Viewty also includes Smart Light technology ensuring better and brighter images indoors and at night. The fun video shows the relative difference in light sensitivity between ISO settings...
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City Clickers moblog

November 16th, 2007 by LG Blog UK
 
Fancy getting a LG Viewty for free and having your bill paid? Shiny Media and LG have launched a Europe wide mobile blog project called City Clickers, which is of course open to UK residents. The aim is to get mobile bloggers to capture the style and character of their city though its residents. They are looking for ten creative people who are willing to go out and photograph the people around them in the spirit of the army of street style bloggers such as The Sartorialist and Face Hunter. Those taking part will be issued with a Viewty to carry...
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Simple but radical

November 14th, 2007 by LG Blog UK
 
  Amazing how much influence design has in our expectations of what’s behind the packaging. It’s only when someone challenges those expectations that we realise how important design is. Michael Young has designed a genre breaking whisky bottle for Japanese brand Nikka. It’s a far cry from what we would instinctively expect a whisky bottle to look like. The design of whisky bottles almost without fail emphasises the heritage of whisky making and you can always see the liquid in the bottle. Young’s design by contrast has left no traditional element untouched, it’s black, contemporary and self-consciously different. It’s simplicity is most striking...
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London’s 2012 Olympic Stadium

November 8th, 2007 by LG Blog UK
 
The design of the London Olympic stadium has been revealed. It will be an 80,000 seat stadium of which 55,000 of those seats will be demountable making way for a 25,000 seat athletic stadium when the games have finished. This seems to be the focus of the design - creating a spectacular stadium for the event but very much taking into account the purpose of the stadium after the main event has finished. A fairly revolutionary approach to stadium building, and a refreshing move away from the tendency with stadium building for each one to out do the next in terms...
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Design is important for all

November 7th, 2007 by LG Blog UK
 
I noticed that Time magazine has awarded its invention of year 2007 prize to the iPhone. It’s not my place to say whether it should or shouldn’t have been given that award by Time, as mentioned in previous posts we respect the iPhone tremendously. No, what is perplexing is the reasons the Time journalist gives for the iPhone winning. He mentions as one of the reasons that the iPhone is ‘pretty’ and that ‘high tech-tech companies don’t take design seriously.’ As Gizmodo suggests, this is a comment that would annoy plenty of other mobile phone companies and indeed LG has always...
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Stephen Fry reviews the Viewty

November 7th, 2007 by LG Blog UK
 
Stephen Fry (yes, that Stephen Fry), in his brand new "Dork Talk" column, gives the LG Viewty a bit of a whirl, and overall he's impressed: One neat feature: the screen can vibrate when touched, offering a kind of fingertip feedback that, once you're used to it, improves the whole relationship. In the end, I suspect this phone will attract more females than males, but what's wrong with that? I came expecting to scoff, but sent it back (reluctantly) to the PR company that let me play with it rather impressed. This is no iPhone killer any more than the Prada was,...
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Viewty – a quick look at the camera

November 6th, 2007 by LG Blog UK
 
As I've said once or twice before, we're really proud of the camera features on the new Viewty - but we thought it would be best to let the camera speak for itself. So here's a nice outdoor shot demonstrating the Viewty's capability, against a competitor's dedicated 5MP camera: Competitor cameraViewty As you can see, the blue in the sky comes out a lot clearer, and the midtones in the tree are a lot more distinct with the better contrast. The Viewty is also great in low-light conditions: Competitor cameraViewty The colour is brighter, despite he gloomy conditions, and the lines more distinct. On all...
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The history of digital cameras

November 2nd, 2007 by LG Blog UK
 
Over at Crave there is this fantastic pictorial history of the digital camera - from cameras that recorded onto analogue tape (like videos), to the first true digital handheld cameras, and then the advances in miniaturisation and storage which means we have cameraphones today. We've come a long way since this prototype from Kodak way back in 1975: A really interesting story - but it misses once crucial detail. What was the first digital photograph of? It's amazing that we have the world's first ever photo still to hand from over 180 years ago, but not the first digital one from...
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Viewty – 120 frames per second high speed recording

November 2nd, 2007 by LG Blog UK
 
One of the unique features the Viewty offers is 120 f/s video recording and this flipbook style animation neatly demonstrates it. The Viewty will record at 120 f/s and when played back at the standard 30 f/s the action appears in slow motion. You can see the difference between normal speed and 120 f/s slow motion playback in the video. This feature is great if your planning on recording sports, or indeed any kind of action shot and there have already been a few simple experiments that show what the camera is capable of. There is clearly plenty of scope for...
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